Movember is responsible for the sprouting of moustaches on guys around the globe every November, in a united movement to support men's health. Committing their top lip for 30 hairy days, Mo Bros effectively become walking talking billboards and through their Mo growing efforts, raise vital funds and awareness for prostate cancer, testicular cancer and mental health.
Movember will mark its eleventh year in 2013. What started as a simple idea to spark change, forged among mates whilst having a beer at a pub one sunny afternoon in Melbourne, has since grown to become the world's largest men's health movement.
Movember’s not just for men. The women of Movember are known as Mo Sistas. They play a vital role in the success of Movember by supporting and encouraging the men in their life to get involved. Mo Sistas also get involved by signing up at Movember.com, and participate by raising funds and awareness themselves. Essentially, Mo Sistas do everything that Mo Bros do, without a Mo. More than 1.1 million Mo Bros and Mo Sistas participated across 21 countries in 2012, raising AUD $141.5 million to support world-class men’s health programs!
2013 is introducing the concept of Generation Moustache, or Gen Mo, which stands for one thing;
change. Members of Gen Mo are modern revolutionaries; they have a voice and they have something to say. The Mo Bros and Mo Sistas of Gen Mo don’t just accept responsibility, they welcome it.
The road less traveled will be their path and, united under one flag, they will not stop until they are heard. Pledging their allegiance to the Mo, spreading positive health messages and empowering men with information and tools to take action for a healthier, better life.To join the Gen Mo movement, visit the re-launched Movember website movember.com