Flavour, fashion and flair are not the usual descriptors used to discuss wine, but this is exactly what adventurous new wine brand Young & Co seeks to achieve with its luscious lip-smacking new range.
Launched in June, the range includes three red wines – “The Jam” Shiraz, “Cherry Bomb” Pinot Noir and “Berry Riot” Grenache – while a rosé, along with white varietals, will follow later this year.
Promising a flavour sensation in every glass, the bold and disruptive Young & Co labels were designed to embrace the hero taste characteristics of the varietal and assist those new to wine to find a flavour that appeals.
Sourced from some of the world’s leading wine regions, we loved tasting our way through the 3 new wines:
The Jam – McLaren Vale Shiraz
The Jam is a rich Shiraz with a glorious attitude evoking an abundance of fruit flavours. This wine offers a lush palate of blackberry and dark plum, accompanied by a playful hint of sweet oak and spice. Jewel-like in colour, it throws tones of deep ruby red. The aroma is an enticing blend of ripe blackberry fruit, mocha and spice.
Cherry Bomb – French Pinot Noir
Cherry Bomb is a flamboyant Pinot Noir that oozes French flair. From the south of France, Cherry Bomb is a wonderfully stylish fusion of colour and flavour, vibrant red in hue and flaunting flavours of raspberry and dark cherry with a perfectly rounded mouthfeel that welcomingly lingers well after the flavour explosion.
Berry Riot – French Grenache
Berry Riot is a Grenache bursting with style and sass, as one would expect from the French. Abundant with the aroma and flavour of red berry fruit, this wine offers seamless and elegant structure. Wonderfully balanced and with a lovely length to finish. Be prepared for unbridled flavour with the Berry Riot.
Young & Co will be available in BWS nationally from mid-June 2019 and retail for $25 (RRP).